“When you ship things change.  Your project interacts with the world and the market changes.  You change.  There is a mark in the calendar – there were days before you shipped and then there are the days after you shipped” Seth Godin, “Ship It” Anyone who has ever read much of Seth Godin’s work knows [...]

A few weeks ago I was on Skype with Meg Stout going through some changes to the Aquaponics Association website.  Meg asked me if I had ever heard of the United Nation’s World Water Day.  No, I hadn’t.  She said that it was a day set aside every year by the Food and Agriculture Organization [...]

Without a doubt one of the most rewarding aspects of our business is to be able to support small out-of-the garage inventors and craftsmen who have a passion for aquaponics.  One of our roles as a company in this emerging aquaponics community is to provide a marketing platform for their niche products, whether they are [...]

This was a noteworthy week in our household – we officially turned off our TV.  I can’t claim that it was a noble political statement, nor can I claim that it was an effort to spend more time together as a family playing games and reading.  The real reason why we shut it off is [...]

As I’m lounging here on the red writing couch on the morning of January 1, 2012, the sun is just beginning to show itself at 6:50 a.m.  The spring / summer gardening season feels like a leap of faith right now but I know it will come.  It always does.  And this year my belief [...]